Huggies launched a new line of products designed for sensitive baby skin, including a diaper that helps protect against diaper rash. Yes, groundbreaking. And because a rash-free baby is a happy baby, we adapted If You’re Happy and You Know It to tell the world the news.
Made at Droga5
Creative Directors: Ted Meyer and Bastien Grisolet
Creative Team: Courtney Tibbetts and Sara Smokrovich
Design: Anna Céline Kårling Khan, Dan Pulito, and Viktoria Burak
Production: Volney Guzman and Madeline Wilkinson
Editors: Ethan Mitchell and Beau Dickson
Director: Max Weiland
Color: Mickey Pehanich
Music: Milk and Honey