This film was released during Hispanic Heritage Month to celebrate the tenacity and ambition of the fastest growing demographic of small business owners, with a simple declaration: Echa pa’lante.
Keep going.
Made at The Martin Agency
ECD: Jordi Martinez
Creative Director: Jeanette Tyson
Creative Team: Courtney Tibbetts and Scarlett Maestre
Production: Victoria Marichal
Featured Businesses: Pisqueya and Mexico In My Pocket